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ADAMIND SIGNS PARTNERSHIP AGREEMENT WITH GEMINI MOBILE TECHNOLOGIES

Adamind to provide its media adaptation platform to enable advanced rich-media and value-added services for Gemini's Next Generation Messaging Solution

Palo Alto, California. 16 January, 2007: Adamind (LSE: ADA) (Adamind or the "Company”), a global supplier of media adaptation software that enables mobile multimedia content and converged communications services, announces that it has signed a partnership agreement with Gemini Mobile Technologies to provide its Spire™ media adaptation platform to enable advanced rich-media services  for its messaging platform.

Gemini Mobile, a leading provider of wireless software infrastructure, plans to tightly integrate Adamind's Spire™ Platform as a central component within their Next-Generation HyperScale® Messaging Center to extend their rich media content adaptation capabilities and enable value added anti-abuse services. The integrated Gemini and Adamind solution will enable mobile operators to seamlessly launch rich multimedia services including person-to-person applications (e.g. family video clips, photographs etc.) and application-to-person applications (e.g. news clips and video downloads).

"Gemini is committed to advances in interactive technologies for the mobile world,” said Scott Driggers, CEO of Gemini Mobile Technologies. "Our partnership with Adamind extends our ability to provide next generation wireless data, messaging, and media rich services by leveraging Adamind's world-class transcoding, device platform and value added services, including advertising & branding, to deliver any type of message to any device over  any network."

Yaron Dishon, VP Sales & Channel Development at Adamind said: "We are delighted to partner with an innovative company such as Gemini Mobile. The choice of Adamind Spire™ as the media adaptation engine within Gemini Mobile's messaging platform together with their scalable HyperScale clustering technology will provide Gemini's customers with a strong solution that will not only allow operators to scale their messaging infrastructure as traffic increases but will address the growing demand for wireless data services while ensuring a high quality end-user experience."

Enquiries:
Adamind +44 20 7929 8989 on the day and thereafter
Shailendra Jain, CEO + 1 650 646 2368
 
Gemini Mobile Technologies  
Anne D'Angelo +1-650-227-2380, adangelo@geminimobile.com
 
Corfin Communications  
Neil Thapar, Harry Chathli +44 20 7929 8989


About Adamind

Adamind (LSE: ADA) is a provider of software that enables mobile multimedia content and converged communications services. The company addresses the interoperability challenge that exists between different mobile devices to receive and process media rich content. The Adamind Spire™ platform provides media adaptation and enhancement software enabling service operators to successfully deploy messaging, content and next generation convergence services; generate new revenue streams; and drive key new value-added-services (VAS) enablers such as advertising, branding, DRM and anti-abuse support. With over 100 deployments in some of the world's major mobile operator networks and content providers such as Universal Mobile Music, Adamind is strategically poised to enable the promise of the Mobile Lifestyle revolution. Adamind has strategic relationships with major infrastructure vendors and system integrators including Ericsson, HP, IBM, Accenture, LogicaCMG, Motorola, Openwave, Critical Path and CBOSS.  www.adamind.com

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