
Press Releases

ADAMIND ENTERS CHINA WITH STRATEGIC ACQUISITION
Purchase of SenseStream will accelerate penetration
into the world’s biggest mobile market and provide access to blue-chip
Chinese customers
Palo Alto, California - 8 February 2006: Adamind Ltd (“Adamind” or
the “Company”), the leading global supplier of media adaptation
software for mobile messaging (MMS), content and convergence services market,
announces it has signed an agreement to acquire all of the issued and outstanding
share capital of Hong Kong based, SenseStream Ltd (“SenseStream”)
for a consideration of up to US$2,000,000 in cash and shares. Under the
terms of the agreement, Adamind will pay an initial amount at completion
of US$1,000,000 payable in cash with the balance payable in shares by April
2007, dependent on certain targets being met during 2006. The deal is expected
to close by end February 2006.
Description of SenseStream
SenseStream is a leading 2.5G / 3G MMS content adaptation and media
technology solution product vendor in Asia Pacific. It develops, markets
and distributes software that helps Service Provider, Portal and Enterprise
customers to provide and deploy mobile value added service for business
and wireless solutions.
Since 2002, SenseStream provides critical Multimedia Management Technology
that many mobile multimedia services and applications rely on to successfully
and seamlessly deliver multimedia messages. SenseStream's advanced and powerful
multimedia content adaptation server, DynaFit™ Server, is used by
many of Asia's leading wireless operators for deployment of successful mobile
multimedia services. Its proprietary PONFA™ (Publish Once N Fit All)
Server and publishing tools allow content providers to create and publish
wireless multimedia contents. SenseStream also participates in the commercialization
of the new AVS-M (video on mobile) China video standard.
Kiok Tan, CEO of SenseStream, has a long history of building up a businesses
in the communications industry. Prior to setting up SenseStream, he worked
for Motorola for six years, his last assignment was as Business Director
at Motorola China, Personal Communication Sector, based in Beijing. He also
worked with HP as Marketing Manager, Asia Pacific for many years prior to
joining Motorola. The CTO and co-founder is Eno Tsin who was formerly a
research scientist with computer laboratories of London and Cambridge University.
He was a Technical Manager with SkyTel and was co-founder of Media60X that
developed the first commercial location based system using enhanced Cell-ID
technology in Hong Kong in 1996.
Rationale of the deal
SenseStream's acquisition is the first by Adamind since its flotation
in February 2005 and marks a major strategic move by the Company to expand
into mainland China, Hong Kong and Taiwan as large amount of monies are
being invested in telecommunications infrastructure to cope with demand
in the run up to the Olympics in 2008 and beyond.
The acquisition is highly complementary with Adamind's footprint in the
region with recent wins in Australia, Philippines and Singapore. It will
enable the Company to accelerate its penetration into one of the world’s
fastest growing and largest mobile markets, namely, China, Taiwan and Hong
Kong.
The number of mobile phone subscribers in China alone is reported to be
more than 393 million (33% of the population) and is set to rise to 742
million subscribers by 2010. For the Asia Pacific region as a whole, Frost & Sullivan,
the independent market consulting business, expects mobile data revenue
to grow at a CAGR of 19.2 percent from 2004 to reach over $58 billion in
2009.
SenseStream MMS products are already powering the infrastructure and live
commercial services of seven major operators in Hong Kong, Macau, Singapore
and Taiwan. China’s leading telecommunication equipment manufacturer
Huawei, based in Shenzhen is a key customer of SenseStream. In addition,
SenseStream also has recently become a qualified supplier of ZTE, another
leading networking equipment manufacturer based in Shenzhen.
Shailendra Jain, CEO of Adamind, said: “The acquisition of SenseStream
is a strategic milestone for Adamind and takes us into the world's most
dynamic mobile data market. We will gain access to major customer accounts
in China, creating a truly global footprint for Adamind as well as shareholder
value in the long term."
The Company will announce its results for the year to 31 December 2005
on 20 March 2006.
Enquiries:
Adamind
Shailendra Jain, CEO: +44 20 7929 8989 on the day
Corfin Communications
Harry Chathli, Neil Thapar +44 20 7929 8989
Notes to Editor
About Adamind
Adamind is a pure-play provider of rich media content adaptation
and enhancement software solutions for the mobile space. The Company’s
flagship platform, Adamind Spire™ provides industry-leading automated
solutions for message and content transcoding and benefits virtually every
player in the mobile delivery chain. Its superior multimedia capabilities
enable service operators to deploy successful media rich content services,
generating new revenue streams, driving key new Value-Added-Services (VAS)
enablers, such as Advertising, Branding, DRM and spam filtering and anti-abuse
support. With over 100 deployments in mobile operator networks worldwide,
Adamind is strategically poised to enable the promise of the Mobile Lifestyle
revolution. Adamind has strategic relationships with major infrastructure
vendors and system integrators including Ericsson, HP, IBM, Accenture,
LogicaCMG, Motorola, Openwave, Critical Path and CBOSS. www.adamind.com
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